“Clear Ring has driven a remarkable increase in leads, with a 300% uptick attributed to its use. The clarity it provides on marketing efforts is invaluable, offering concrete proof of successful strategies.”
Robert B.Agency Owner · Verified G2 review
OUTCOMEIQ
Automatic Call Outcomes That Separate Real Opportunities From Noise
Every call, form and chat classified against outcomes you define, so you can report on quote requests and sales rather than raw lead counts, and send only the real ones back to your ad platforms.
Trusted by businesses across the UK
UK-built. UK-supported. Monthly rolling plans.
What it is
Every enquiry sorted into your own categories, automatically
Most reporting counts enquiries. OutcomeIQ says what each one was, using a list of outcomes you define, so a hundred leads stops being one number and becomes something you can act on.
Your outcomes, not ours
Quote Requested, Booking Confirmed, Existing Customer, Job Seeker, Complaint, Wrong Number, whatever your business actually needs. You define the list and OutcomeIQ applies it. There is no fixed taxonomy to work around.
Applied to every channel
Calls, form submissions, live chat conversations and website events all get an outcome from the same list, so you can compare them properly instead of keeping four separate counts.
Extra AI tags on top
Alongside your outcome, each enquiry can pick up a small number of AI tags for the detail your list does not cover, which is where useful patterns tend to show up first.
Consistent, and instant
Tagging done by hand is done late, done differently by different people, or not done at all. Automatic classification means the reporting is the same on a busy week as a quiet one.
How it works
From 100 leads to 50 real opportunities
This is the step that decides whether your advertising gets better or worse over time.
One campaign, last month
100 leads. And?
100 leads from Google Ads
This is the number most platforms stop at, and it is the number that gets budget spent in the wrong place.
Classified
Using your outcome list
Quote Requested44
Existing Customer21
Wrong Number13
Job Seeker8
Converted Sale6
Filtered
Only the outcomes that count as conversions
Quote Requested Converted Sale Existing Customer Job Seeker Wrong Number
You decide what a conversion means. Job applications and wrong numbers are not it.
Sent back
50 conversions, not 100
100 everything, including the noise
50 genuine opportunities only
Bidding gets trained on the half that was real, which is the difference between Google finding you more customers and more wrong numbers.
What it is for
Why classification is worth more than it sounds
Tagging is dull. What it unlocks is not.
Stop training Google on bad conversions
If every enquiry is fed back as a conversion, bidding optimises towards whatever produces the most enquiries, including the useless ones. Sending only real outcomes is the single biggest change most accounts can make.
Reporting a director can read
“Google Ads: 44 quote requests, 21 existing customers, 13 irrelevant, 8 job seekers, 6 sales” is a sentence that ends an argument about budget. “100 leads” starts one.
Compare channels honestly
One source might bring fewer enquiries and far more quote requests. You cannot see that until every enquiry on every channel is classified the same way.
No manual tagging to keep up with
Nobody has to remember to categorise anything, so the data does not quietly degrade the week everyone is busy.
MARKETING INTEGRATIONS
Works with what you already use
Clear Ring connects with the tools you already rely on: your ad platforms, analytics, forms, live chat and accounting software. Lead and revenue data flows into one place, and meaningful conversions flow back to the platforms spending your budget.
Verified G2 reviews
Rated 5 stars by the businesses using it
“Clear Ring has been phenomenal in tracking and attributing actions that were previously untraceable. We really feel that Clear Ring has already proved its worth by delivering measurable value. Full marks for the customer support.”
Amer M.Sales Development Representative · Verified G2 review“As a marketing expert you always keep an eye on which ads are bringing in golden customers and which are just wasting time and budget. Clear Ring is a game changer in this field, telling you exactly where to focus your efforts.”
Verified UserConsumer Services · Verified G2 review“Real-time insights from the top phone call attribution tool boost our ability to evaluate campaigns and determine return on investment. Our keyword call tracking is producing useful results.”
Moiza A.WordPress Developer · Verified G2 review“We started using Clear Ring and found it cool in tracking and attributing actions that were previously untraceable. Clear Ring is offering measurable values to boost our growth.”
Qurat-Ul A.Social Media Manager · Verified G2 review“We had a limited budget. Clear Ring was picked up to track our marketing campaigns and give us clear visibility into the likely conversions, thus achieving best possible results.”
Verified UserMarketing · Verified G2 reviewGot Questions? We’ve Got Answers
Frequently Asked Questions
Can I choose my own outcomes?
Yes, and you should. The outcome list is yours to define so it matches how your business actually describes an enquiry. There is no fixed set of categories to work around.
Does it tag forms and chats as well as calls?
Yes. Calls, form submissions, live chat conversations and website events are all classified against the same list, which is what makes channels comparable.
What are the additional AI tags?
Alongside your chosen outcome, an enquiry can pick up a small number of extra tags for detail your list does not cover. They are useful for spotting themes you had not thought to create an outcome for yet.
How does this change my Google Ads?
You decide which outcomes count as conversions, and only those are sent back. Bidding then optimises towards enquiries that were genuinely worth having instead of towards volume, including wrong numbers and job applications.
Can I correct an outcome if it gets one wrong?
Yes. Outcomes can be changed, and the transcript and summary are there next to the enquiry so it is quick to check.
What does OutcomeIQ cost?
OutcomeIQ is £25 a month as a bolt-on, or included in the AI Intelligence Suite at £60 a month with TalkTrace, ConverseIQ and ConvertIQ. See the pricing page.
Further reading
More on outcomes
Written for people working this out, not for people already sold on it.
Why sending every call back as a conversion works against you.
Deciding what your outcome list should actually contain.
Where classification sits among the four jobs.
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